GRAB attention! Writing content that can do this is the crucial skill you need to develop if you’re going to build and grow your social media channels. But there is nowhere where this is more important than in the titles of your posts.
Your title is your first impression – it’s like wearing the right suit to an interview. In this case, if you want people to read your content, then you need to make sure you are creating really great titles that will really stand out and sound fascinating, unique and exciting. . We can see this when we look at clickbait and that’s the reason that clickbait has become some popular. In case you’ve been living under a rock, a clickbait title is a title that is designed to grab attention and encourage clicks. Often, it does this by piquing the interest of the reader with some kind of mystery or shocking statement. In other cases, the language might even be intentionally strange, such that people will be interested to click it and find out what’s going on.
Here are some examples: “Fitness Trainers Hate Him! Find Out How This Man Has Been Overturning Centuries of Fitness Advice” Or “Try This One Weird Trick to Get Rid of Bodyfat!” Or “This Man Told Me His Secret to Making Money Online… What Happened Next Will Shock You” Or “10 Tricks to Look Sexier Instantly. Number Four Changed My Life!”
In each case, there is some mystery. Who is this man who fitness trainers hate? What’s so special about number four? What’s the ‘weird trick’? These titles invite clicks because they sound and look interesting and readers can’t help but want to know more. What’s more, is that the titles all allude to the fact that the information can somehow change their lives or at least be shocking and controversial. In either case, this information doesn’t sound boring – it sounds engaging and enticing and it’s very hard to keep on scrolling past. Especially if combined with the right image? . Have you ever tried this? How did it go?