It's time for Lunch & Learn!
Give back to the community! As you’re hopefully starting to learn, being a ‘good business’ is good for business. Putting your viewers first, delivering value and not just spamming… these all lead to real engagement and following. It can take a little longer in time, it’s a much better strategy that will yield far greater results. And another example of this is just how beneficial it is to give back to the community. And by that, I don’t mean doing community service and washing graffiti off of the walls! (Although that would likely be good for PR…) Instead, I’m talking about giving back to the community in your niche by actively taking part in posts and discussions that have no bearing on your brand and nothing to do with self-promotion. With no ulterior motive at all, comment on the posts others share, answer questions and generally help out in the community. That's the HOW... I will talk about WHY this is important tomorrow.