It's time for Lunch & Learn!
If you do all the things I've talked about in the last few days, your social media channel will instantly be better than a huge proportion of what’s out there at the moment.
But it won’t be perfect. Why?
Because if you look at social media only from your value perspective then you’re missing out on a very big part of it. Simply put, social media is a social tool. It's a two-way street! Even if you’re posting the very best content in the world, if that’s all you’re doing then it will still feel like a one-way bombardment that will quickly become frustrating for your following. So instead, you need to focus on that social aspect too by actually engaging with your audience and communicating with them rather than making this a one way thing.
Here's my tips for that:
1. Ask your audience to engage by throwing out a question or poll.
2. Treat your visitors like VIPs. . This is a small and simple difference but it’s one that can have a huge impact on your success.
I'll go into more detail about how to do these two things effortlessly in the coming days